believes Africa’s dominance on the global music stage is not a passing trend—but a long-overdue moment finally unfolding.
Speaking in an interview with , the rapper shared his excitement over the worldwide rise of Afrobeats, noting that the sound has always had the power and depth to reach global audiences. According to Ross, what the world is witnessing now is simply a recognition of a culture that has been influential for decades.
He traced the roots of today’s Afrobeats success back to legendary figures like , whose groundbreaking work helped shape the genre’s identity. Ross compared Kuti’s impact on African music to that of on hip-hop, emphasizing that the foundation for this global wave was laid long ago.
Ross also reflected on his early connection to African music, recalling his collaboration with on the “Beautiful Onyinye” remix. He described the partnership as organic, driven by genuine admiration for their talent at a time when African collaborations were not yet mainstream.
Over the years, he has continued to build bridges with the continent, working with artists like and engaging in conversations with that deepened his appreciation for African sounds.
Now, Ross is taking that connection even further. He revealed that his label, Maybach Music Group, is currently working on a collaborative project featuring a wide range of African artists and producers. The project, which has been in development for over a year, is expected to showcase the richness and diversity of African music on a global scale.
He also expressed admiration for , praising his energy and global impact while describing him as one of the leading forces pushing African music forward.
Beyond music, Ross’s relationship with Africa continues to grow. During recent visits to countries like Zimbabwe and South Africa, he experienced overwhelming support from fans and hinted at potential investments on the continent, signaling a deeper commitment beyond the industry.
For Ross, Africa represents more than just a musical trend—it is a cultural force with limitless potential. As Afrobeats continues to dominate global charts, he maintains that this is only the beginning of an even bigger movement.
